Flat is the new round. The memobottle™ is a slim premium reusable water bottle designed to conveniently slide into a laptop/carry bag or even into a pocket. The form of the memobottle mimics the international paper sizes A6 and A5. Transparent and minimal the memobottle™ has become one of the design icons of the year. The creators decided to flip the equation with an aim to design a product that was optimised for transportation but still held the functionality of traditional water bottles. The vision of memobottle™ is to reduce the number of single-use bottles that litter the earth.
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